Optus Pay. Simply wave and go.
At the forefront of Visa payWave technology, Optus Pay is a vehicle and technology that has revolutionised the way consumers store funds and make everyday payments. The technology uses Visa prepaid debit card details in the app and allows phone or online payments. However, it was identified, following client discussions with customers, that the overall UX was dated and didn’t reflect or justly represent this cutting-edge technology.
Combining technology, design innovation and ingenuity, we introduced several new features to the existing app, as well as developed wireframes and prototypes throughout the UX phase. Once the refreshed app went live Optus saw an immediate increase in customer fund loading and usage.
User Experience Design